When Dani came to StartEd in 2017, her company was just a year old and called Invibed. Based on the guidance she received at StartEd, she pivoted from a B2C business model to a scalable B2B model. After bootstrapping for a few more years, she raised a seed round in 2021 from investors that included U.S. News and World Report ― an investor within the StartEd Network. In this post, she shares how she thinks about raising funds.
Read MoreAs they worked to grow Innovare, AJ and Fernando found it challenging to explain their product to different audiences, despite having happy clients and great metrics. In this post, they share some insights from their experience in testing and honing Innovare’s messaging over the past couple of years.
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